Job Title: Brand and Social Manager

Reports to: Managing Director

Key Stakeholders: Managing Director, Owner/Founder, Head of Marketing, SMT, Buying Manager, Campaign Manager, Design Manager, Marketing Team.

Role Summary: This role will lead the Brand Team for Lullabellz and be responsible for all visual touchpoints for the brand, as well as the strategy for our internal creative team. 

As our Brand Manager this pivotal role will work closely with the founder and creative director to champion the brand's visual identity and campaign vision.

Key Job Responsibilities:

• Create and deliver impactful and effective multichannel marketing campaigns, on time and within budget – mapping channels to audiences to ensure the programme of activity lands effectively with our audiences.

• Review and report on campaign performance and use this insight alongside competitive analysis to shape future activity.

• Utilise strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.

• Manage the PR and influencer strategy, cultivating and building relationships on behalf of the brand, alongside other members of the internal team.

• Oversee brand events from start to finish, to ensure the vision has a brand led approach.

• Manage and motivate the creative team to enhance output.

• Lead the creative development of impactful, category leading, on brand content for social platforms that drive clicks, swipe ups and traffic to the website.

• Work with the Head of Marketing to understand the results delivered through the creative and gathering future learnings.

• Champion and protect the Lullabellz brand ensuring all communications are consistent across all customer touchpoints and always reflect our vision and brand values.

Essential Experience and Key Skills:

• Minimum 5 years of progressive experience within a creative role, implementing successful brand strategies, innovation, and operations.

• Experience preferably within a fast-paced ecommerce business.

• High levels of organisation and multi-tasking in a fast-paced environment.

• Deep understanding of social media platforms (especially TikTok, Instagram and Facebook) and current trends.

• Experience developing and managing digital marketing content and campaigns.

• Well-connected within the sector, with a wealth of supporting creative and press contacts.

• Building collaborative relationships within the marketing team and ability to manage stakeholders, effective communication, and exceptional influencing skills.

• Proven track record of development and rollout of a strong brand identity.

• Understands the latest trends across hair, fashion, beauty, and popular culture.

• High level attention to detail

*Must have right to work in the UK 

Salary: £30,000.00 - £40,000.00 per annum DOE

Hours: 37.5 hours per week Monday to Friday with flexibility required for evening and weekend work being an essential as part of the role.

Location: Manchester - City Centre location with Hybrid working. WFH 2 days per week.

We are currently overhauling our company benefits however, you can currently enjoy:

• Casual dress
• Flexible hours
• Summer, Christmas, and other social events.
• Exceptional staff discounts
• Present on your birthday.

Why LullaBellz?

• Impactful Work: Join us in shaping the beauty and fashion landscape.
  

• Collaborative Environment: Work alongside talented individuals who inspire and uplift each other.
• Learning and Growth: We're invested in your professional development and personal growth.
• Inclusive and Diverse: Embrace a culture that values and respects every voice and perspective.
• Endless Creativity: Unleash your creativity in a supportive and encouraging space.
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Our Equality Diversity and Inclusion statement of commitment

At Lullabellz we are committed to creating an inclusive culture that welcomes and celebrates a diversity of backgrounds and identities.